Our Story

We Built the Last CMA Tool. Now We're Building the Next One.

CMA Studio is founded by the team behind Cloud CMA — the platform that redefined how agents create listing presentations. We're back to do it again.

Where it started

Jon Druse and Chris Morgan met at Cloud CMA, where they helped build the CMA platform used by thousands of real estate agents nationwide. Jon led the product and engineering side, architecting the tools that turned raw MLS data into polished reports. Chris was on the front line — working directly with agents, teams, and brokerages to understand what actually mattered at the kitchen table.

Together, they watched the platform grow from a simple comp tool into an industry standard. They also watched the industry change around it. Agents today need more than just a CMA — they need a modern MLS search their buyers enjoy using, marketing flyers they can generate in minutes, and buyer tour packets that make them look organized and prepared.

Most importantly, they saw what hadn't changed: agents were still spending hours on work that should take minutes, and the tools available hadn't kept pace with what agents (and their clients) now expect.

Why we started over

After Cloud CMA was acquired, Jon and Chris could have moved on. Instead, they asked a simple question: if we were building a CMA platform from scratch today, knowing everything we know now, what would it look like?

The answer was CMA Studio — a ground-up rebuild with a modern MLS search that feels like a consumer app, smart comp matching powered by AI, beautiful report templates, a drag-and-drop buyer tour builder, a full marketing flyer suite, and sharing that actually works for both agents and their clients.

Not a legacy codebase with features bolted on over a decade. Not a product designed by committee. A focused, opinionated tool built by two people who understand the problem deeply because they've already solved it once.

The Founders

Decades of real-estate technology experience. Former co-workers. Same mission.

JD

Jon Druse

Co-Founder

Jon brings decades of product and engineering leadership in real estate technology. At Cloud CMA he helped build the CMA platform that became the industry standard for thousands of agents across the country. He's spent his career at the intersection of software and real estate, obsessing over how technology can make agents faster and more effective without adding complexity.

LinkedIn
CM

Chris Morgan

Co-Founder

Chris has spent his career in real estate technology sales and partnerships, most recently as VP of Sales at Real Geeks. At Cloud CMA he worked directly with agents, teams, and brokerages to understand their workflows and pain points. That front-line experience — hearing what agents actually need versus what software companies think they need — drives every product decision at CMA Studio.

LinkedIn

About Cloud CMA: Cloud CMA became one of the most widely-used CMA platforms in real estate, helping agents create professional comparative market analyses with MLS integration. Jon and Chris were core team members who helped shape the product from early stage to acquisition.

Core Values

The principles we operate by — not aspirations, but daily decisions.

Sustainability over greed
Motivation over burnout
Clear communication over confusing details
Working products over perfection
Confronting and learning from mistakes over blaming others
Career growth based on results over playing politics
High trust over micromanagement
Pursuing opportunities over blindly following old plans
Curating expertise over chasing our tails

What We've Built

Six core tools that cover the full listing, buyer, and client lifecycle

CMA Reports

4 templates, AI Smart Match, financial analysis

MLS Search

Tag-based search, saved searches, branded sharing

Buyer Tours

5 templates, route maps, digital + print

Flyers

6 types × 4 layouts, photo selection, branded export

Contacts

Built-in CRM, activity timeline, quick actions

Collaboration

Branded links, comments, engagement tracking

Ready to see what we've been building?

Start your 14-day free trial and create your first CMA in under 15 minutes.

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